To increase public awareness and recognition of Invest Selangor as a leading investment promotion agency while promoting healthy lifestyles within the corporate community.

To organise an annual corporate running event that brings together companies, investors, government agencies, and the public through sports, networking, and community engagement.

To establish the a recurring flagship event that strengthens corporate relationships, promotes Selangor as a dynamic business hub, and grows into a recognised annual event in the years to come.